As much as I value keeping Mina Finery Australian-made, the reality of balancing four children and a business means it’s not always possible.

With the support of Eloma Consultancy, I’ve connected with ethical factories in India — maintaining the same quality and values while keeping prices fair and accessible.

Because whether garments are made in Australia, India, or China, what truly matters is ensuring slow fashion, sustainability, and ethical standards are never compromised.

Slow fashion isn’t just about clothing — it’s a way of living that honours simplicity, gratitude, and care. In Islam, these values are deeply encouraged: from choosing quality over quantity to avoiding waste and treating our bodies as a trust. By embracing natural fibres and mindful consumption, we find a harmony between faith, wellbeing, and the way we dress.

Mina Finery is now part of Project Emerald, a new Australian marketplace dedicated to sustainable and considered fashion. Through the app, you’ll discover exclusive Mina Finery samples, seconds, and returns—unique pieces with stories to tell—alongside a safe space to re-sell your pre-loved garments and connect with a community that values modest, ethical, and sustainable style.

Intentional purchasing of investment pieces

At Mina Finery, sustainability is woven into everything we do. From limited production runs to natural fibres like linen, cotton, and silk, our garments are designed as timeless investment pieces. Even our packaging — recyclable tags, cards, and compostable mailers — reflects our commitment to slow, ethical fashion.

Our Toxic Load

Made in Australia